The corporate identity is the unique image of a company that defines its position in the eyes of its customers and makes it stand out from the competitors. The corporate identity is the ultimate impression that underlines the potential targets of the company. It is the mixture of the corporate logo, company values, and the strategies to build and maintain the identity of the company with accordance of business objectives. Corporate identity also provides guidelines for the branding and use of the trademarks, as well as public relations, advertising and product design. When it comes to maintaining online corporate identity, it includes
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